I designed the e-commerce platform for Juan Perez Ropa y Arte, a modern fashion retailer focused on unique and creative clothing. The project’s goal was to deliver a bold visual identity, simplify product discovery, and empower both customers and vendors through an intuitive, scalable dashboard.

Key aspects of my work:

• Established a fresh, youthful look using strong, oversized typography, color accents, and vibrant photography to highlight the brand’s creative energy.

• Built a clear navigation system: mega-menu with categories, brands, promos, and a persistent, easily accessible user account panel.

• Developed user dashboards for vendors, featuring intuitive tables, visual status indicators, search/filter tools, and direct actions (pause, withdraw, voucher creation).

• Integrated efficient product and order management, including a calendar modal for booking product withdrawals and clear progress/status markers.

• Prioritized accessibility and responsiveness for a seamless experience across desktop and mobile devices.

The final result is a visually impactful, user-friendly platform that positions Juan Perez Ropa y Arte as an innovative, accessible destination for both fashion shoppers and independent sellers.